Cree LED CV28A – next-generation RGB SMD LEDs for LED displays and billboards

Cree LED introduces the CV28A, a second-generation RGB SMD LED designed for outdoor video screens and LED billboards. The new platform combines high brightness, lower power consumption and precise optical control, while a single LED type can cover display pixel pitches from 6 to 15 mm.

Higher brightness and improved efficiency

 

Index comparison based on Cree LED’s published claim: more than 2× screen brightness.

According to Cree LED, the CV28A can deliver more than twice the screen brightness of standard 2828 RGB SMD signage LEDs. At pixel pitches of 10 mm and below, it can also achieve high screen brightness at approximately half the power of conventional 2828 SMD solutions. This is particularly important for outdoor displays operating in full sunlight, where image visibility and energy efficiency are critical.

Advanced optics for outdoor applications

 

Schematic visualization of the controlled 45°/90° oval light distribution.

The CV28A uses a patented single-lens design with a controlled 45°/90° oval radiation pattern. The optics direct light where it is needed, helping increase brightness toward the viewer while reducing wasted energy and unwanted light outside the viewing area.

One platform for 6–15 mm pixel pitch

 

Key CV28A-FGC parameters according to Cree LED.

The compact 2.8 × 2.8 mm package is engineered to support a broad range of pixel pitches with a single LED platform. This can simplify display design, reduce the number of component variants and streamline LED module manufacturing. SMD assembly also supports accurate RGB pixel positioning and consistent placement.

Built for demanding outdoor conditions

 

Energy-efficiency visualization based on Cree LED’s published claim for selected configurations.

The CV28A is Resilient-Rated and designed for demanding outdoor environments. Cree LED highlights reliable operation across temperature extremes, minimal discoloration and no special restrictions related to cleaning or environmental exposure.

Key CV28A benefits

• more than 2× the brightness of standard 2828 RGB SMD signage LEDs,
• high screen brightness at approximately half the power in selected configurations,
• a single platform covering 6–15 mm pixel pitch displays,
• controlled 45°/90° light distribution and reduced unwanted light emission,
• compact 2.8 × 2.8 mm SMD package with outdoor-focused reliability.

Maritex supports customers in selecting LED components for professional display systems. For information on availability, technical parameters and selecting the right solution for your application, please contact our LED/Optoelectronics team.

Source: Cree LED, “CV28A LEDs: Next Generation SMD RGB Signage LEDs for LED Billboards”, April 30, 2026
https://www.cree-led.com/news/cv28a-3-in-1-rgb-led-for-led-billboards/